NANCY BRIGGS JOINS HOPS AS SENIOR VICE PRESIDENT OF PRODUCT STRATEGY AND MANAGEMENT

Miami, Fla., July 10, 2006 - HOPS, a leading provider of data analytic tools and products, today announced that Nancy Briggs has joined the organization as Senior Vice President of Product Strategy and Management.

Briggs will offer a rare blend of creative and operational strengths to HOPS, with the talent to transform cross-functional groups into cohesive customer- and product-oriented teams. She will be responsible for evaluating product and service ideas, developing business plans, coordinating and implementing multimillion dollar projects and driving strategic and tactical road maps to attain performance, budget, timeline and revenue objectives.

"Nancy has a great energy about her and has produced remarkable results throughout her career," said Simeon Kohl, CEO of HOPS. "We are excited to have her on our team and think her effective communication and implementation experience will prove an integral asset to HOPS."

Before joining HOPS, Briggs visualized, positioned, priced and launched an array of innovative products for First Data Corporation. There, she forged ties with vendors and, within internal departments, streamlined operational reviews to hit targets and assessed and applied upgrades to products and services. In just one year, she was able to inject maximum efficiency into her product suite, standardizing and productizing more than 800 reports down to 20, and developing fast track processes that slashed implementation time from 80 days to 10.

Prior to First Data, Briggs oversaw business solutions, product development and global service management solutions for Level 3 Communications, which operates one of the largest communications and Internet backbones in the world. There, Briggs ushered in an automation process that cut operating expenses by 80 percent, installed the company’s first automated cost engine for access services and initiated sweeping financial-control changes that trimmed network expenses by $4 million a month. Level 3 honored Briggs with a “Circle of Excellence” award for her ground-breaking solution design and implementation.

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About HOPS
HOPS (www.hops.com) is a leading provider of data analytic tools and products, utilizing its unique data analysis engine to quickly get clients to places they have never been before. HOPS, which stands for Heuristic Optimized Processing System, is the fastest and most flexible on-demand analysis solution available for large sets of data. In a recent test, HOPS did an all-column scan of over 70,000,000 rows in only 13 seconds. Deployed through a SaaS model, HOPS’ products can analyze data for an entire enterprise, offering the scalability to work with hundreds of terabytes of data, cost effectively. Currently, HOPS services over 100,000 unique subscribers, houses 600 terabytes of customer data and produces over 350,000 monthly reports for the healthcare, financial processing and retail markets. HOPS is headquartered in Miami Lakes, Florida.